---
title: Blog | Right Idea Media & Creative | Mobile Marketing
description: Mobile Marketing | At Right Idea Media & Creative, we work everyday to be an invaluable resource by providing uniques ideas to everyday challenges that work.
---

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# Bright Ideas

The pursuit of knowledge is a noble quest. Start your journey here.

## [6 Do's and Don'ts of Geofencing](https://info.rightideacreative.com/6-dos-and-donts-of-geofencing)

 Posted by [Clark Rutledge](https://info.rightideacreative.com/author/clark-rutledge) on 6/6/18 8:57 AM

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[![](https://info.rightideacreative.com/hubfs/Blog_Images/6_Dos_and_Donts_of_Geofencing_blog.jpg)](https://info.rightideacreative.com/6-dos-and-donts-of-geofencing)

Geofencing is an extremely useful and diverse marketing strategy that can be used to advertise your business in an extraordinary way. Utilizing geofencing correctly can increase awareness and traffic to your business through ads and alerts sent straight to people’s phones. However, if you’ve been using geofencing, and have found that you aren’t receiving the results you hoped for, we have some some tips to help you out.

[Read More](https://info.rightideacreative.com/6-dos-and-donts-of-geofencing)

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 Topics: [Digital Marketing](https://info.rightideacreative.com/topic/digital-marketing), [Mobile Marketing](https://info.rightideacreative.com/topic/mobile-marketing)

## [How to Use Video to Drive Action](https://info.rightideacreative.com/how-to-use-video-to-drive-action)

 Posted by [Eric Ruesch](https://info.rightideacreative.com/author/eric-ruesch) on 3/14/18 4:55 PM

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[![](https://info.rightideacreative.com/hubfs/Blog_Images/Google_Partners_Connect_Video_313.png)](https://info.rightideacreative.com/how-to-use-video-to-drive-action)

[Read More](https://info.rightideacreative.com/how-to-use-video-to-drive-action)

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 Topics: [YouTube](https://info.rightideacreative.com/topic/youtube), [Video Marketing](https://info.rightideacreative.com/topic/video-marketing), [Mobile Marketing](https://info.rightideacreative.com/topic/mobile-marketing), [Search Engine Marketing](https://info.rightideacreative.com/topic/search-engine-marketing)

## [5 Geofencing Best Practices to Start Using Now](https://info.rightideacreative.com/5-geofencing-best-practices-to-start-using-now)

 Posted by [Ben Buresh](https://info.rightideacreative.com/author/ben-buresh) on 3/12/18 1:25 PM

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[![](https://info.rightideacreative.com/hubfs/Blog_Images/5_Geofencing_Tactics_To_Start_Using_Now_blog.jpg)](https://info.rightideacreative.com/5-geofencing-best-practices-to-start-using-now)

What is “geofencing”? Geofencing refers to the use of GPS to create virtual boundaries around a location. Software on smartphones can then use these boundaries in a range of tasks, from notifying users when they’re near a restaurant to sending location-sensitive reminders for things like dry cleaning and groceries.

[Read More](https://info.rightideacreative.com/5-geofencing-best-practices-to-start-using-now)

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 Topics: [Digital Marketing](https://info.rightideacreative.com/topic/digital-marketing), [Mobile Marketing](https://info.rightideacreative.com/topic/mobile-marketing)

## [Understand How Search Results Affect Your Business](https://info.rightideacreative.com/understand-how-search-results-affect-your-business)

 Posted by [Ben Buresh](https://info.rightideacreative.com/author/ben-buresh) on 12/4/17 10:02 AM

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[![](https://info.rightideacreative.com/hubfs/Featured_Images/understand-how-search-results-affect-your-business_featimg.jpg)](https://info.rightideacreative.com/understand-how-search-results-affect-your-business)

As this year draws to a close, you may be considering what your next steps are in the new year and, more specifically, your marketing approach. You’ve worked really hard to build your brand name, products, services, and business this year (and every year). Next year, consider letting the web do more work for you. Here’s why.

[Read More](https://info.rightideacreative.com/understand-how-search-results-affect-your-business)

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 Topics: [Digital Marketing](https://info.rightideacreative.com/topic/digital-marketing), [Local Listings](https://info.rightideacreative.com/topic/local-listings), [Mobile Marketing](https://info.rightideacreative.com/topic/mobile-marketing), [SEO](https://info.rightideacreative.com/topic/seo), [Search Engine Marketing](https://info.rightideacreative.com/topic/search-engine-marketing)

## [Connect with Local Customers Through Digital Marketing](https://info.rightideacreative.com/connect-with-local-customers-through-digital-marketing)

 Posted by [Ben Buresh](https://info.rightideacreative.com/author/ben-buresh) on 11/28/17 6:00 AM

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[![](https://info.rightideacreative.com/hubfs/Featured_Images/connect_with_local_customers_through_digital_marketing_featImg_.jpg)](https://info.rightideacreative.com/connect-with-local-customers-through-digital-marketing)

How many times have you pulled up your smartphone and typed in something “near me”? According to Google, 84% of “near me” searches are conducted over a mobile phone. Wouldn’t it be nice if you could be at the top of the list anytime someone googled for your product or service in your area? Check out our tips on how to connect with local customers through digital marketing.

[Read More](https://info.rightideacreative.com/connect-with-local-customers-through-digital-marketing)

 0 Comments [Click here to read/write comments](https://info.rightideacreative.com/connect-with-local-customers-through-digital-marketing#comments-listing)

 Topics: [Digital Marketing](https://info.rightideacreative.com/topic/digital-marketing), [Mobile Marketing](https://info.rightideacreative.com/topic/mobile-marketing), [SEO](https://info.rightideacreative.com/topic/seo), [Search Engine Marketing](https://info.rightideacreative.com/topic/search-engine-marketing)

## [The Value of Digital Marketing for Home Service Professionals](https://info.rightideacreative.com/the-value-of-digital-marketing-for-home-service-professionals)

 Posted by [Josh Johnson](https://info.rightideacreative.com/author/josh-johnson) on 11/27/17 6:00 AM

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[![](https://info.rightideacreative.com/hubfs/Featured_Images/the_value_of_digital_marketing_for_home_services_pros_featimg.jpg)](https://info.rightideacreative.com/the-value-of-digital-marketing-for-home-service-professionals)

Do you work in the field of home services? You might be aware of how the age of digital marketing is growing, but you may have hesitated on where to go with all of it. We guess that one of your first lines of marketing has been by word of mouth. People tend to hire who they can trust. It’s time to think like your customer.

[Read More](https://info.rightideacreative.com/the-value-of-digital-marketing-for-home-service-professionals)

 0 Comments [Click here to read/write comments](https://info.rightideacreative.com/the-value-of-digital-marketing-for-home-service-professionals#comments-listing)

 Topics: [Mobile Marketing](https://info.rightideacreative.com/topic/mobile-marketing), [SEO](https://info.rightideacreative.com/topic/seo), [Home Service Professionals](https://info.rightideacreative.com/topic/home-service-professionals), [Search Engine Marketing](https://info.rightideacreative.com/topic/search-engine-marketing)

## [How to Win Over Holiday Shoppers This Season](https://info.rightideacreative.com/how-to-win-over-holiday-shoppers-this-season)

 Posted by [Eric Ruesch](https://info.rightideacreative.com/author/eric-ruesch) on 11/21/17 8:00 AM

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[![](https://info.rightideacreative.com/hubfs/Featured_Images/how_to_win_over_holiday_shoppers_this_season_featImg.jpg)](https://info.rightideacreative.com/how-to-win-over-holiday-shoppers-this-season)

It’s that time of year again. While decking the halls and ringing the bells, you know people are on the lookout to buy more stuff this time of year. Do you have a plan on how to keep them coming to your door? You can win over holiday shoppers this season. And no, it’s not all about toys.

[Read More](https://info.rightideacreative.com/how-to-win-over-holiday-shoppers-this-season)

 0 Comments [Click here to read/write comments](https://info.rightideacreative.com/how-to-win-over-holiday-shoppers-this-season#comments-listing)

 Topics: [Mobile Marketing](https://info.rightideacreative.com/topic/mobile-marketing), [SEO](https://info.rightideacreative.com/topic/seo), [Search Engine Marketing](https://info.rightideacreative.com/topic/search-engine-marketing)

## [The Season of Mobile Has Arrived](https://info.rightideacreative.com/the-season-of-mobile-has-arrived)

 Posted by [Eric Ruesch](https://info.rightideacreative.com/author/eric-ruesch) on 11/15/17 8:00 AM

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[![](https://info.rightideacreative.com/hubfs/Featured_Images/the-season-of-mobile-has-arrived-social.jpg)](https://info.rightideacreative.com/the-season-of-mobile-has-arrived)

Have you noticed how Black Friday advertisements have changed over the last few years? Stores began to open earlier and earlier Friday morning. Some even began creeping into Thursday. That may not be the best strategy anymore. Mobile may be your new best friend if you are working on your marketing plan as ‘tis the season for spending money. 

[Read More](https://info.rightideacreative.com/the-season-of-mobile-has-arrived)

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 Topics: [Trending](https://info.rightideacreative.com/topic/trending), [Facebook](https://info.rightideacreative.com/topic/facebook), [Mobile Marketing](https://info.rightideacreative.com/topic/mobile-marketing), [Social Media Marketing](https://info.rightideacreative.com/topic/social-media-marketing)

## [7 Guidelines For Revenue Driving Emails](https://info.rightideacreative.com/7-guidelines-for-revenue-driving-emails)

 Posted by [Amanda Logan](https://info.rightideacreative.com/author/amanda-logan) on 9/22/16 9:04 AM

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[![](https://info.rightideacreative.com/hubfs/Blog_Images/Revenue_Driving_Emails_761x315.jpg)](https://info.rightideacreative.com/7-guidelines-for-revenue-driving-emails)

98.4% of consumers check their email[at least once a day](http://www.businessinsider.com/how-often-do-people-check-their-email-2015-8) and 59.4% check it at least four times a day — consumers’ email inbox is one of the best places for your business to be.

Landing in the inbox with a message to tell is the start, how you write it will determine your success. An unbelievable sale offer could be buried under ineffective, long-winded, worthless words; don’t let this happen to you.

[Read More](https://info.rightideacreative.com/7-guidelines-for-revenue-driving-emails)

 0 Comments [Click here to read/write comments](https://info.rightideacreative.com/7-guidelines-for-revenue-driving-emails#comments-listing)

 Topics: [Email Marketing](https://info.rightideacreative.com/topic/email-marketing), [Mobile Marketing](https://info.rightideacreative.com/topic/mobile-marketing)

## [Automotive Series: What is Geofencing & How to Use It](https://info.rightideacreative.com/automotive-series-what-is-geofencing-and-how-to-use-it)

 Posted by [Clark Rutledge](https://info.rightideacreative.com/author/clark-rutledge) on 8/18/16 8:00 AM

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[![](https://info.rightideacreative.com/hubfs/Blog_Images/dealer_geofencing_761x315_v2.jpg)](https://info.rightideacreative.com/automotive-series-what-is-geofencing-and-how-to-use-it)

Imagine customers are in your competitor’s showroom looking at a vehicle and hop on their smartphone to check a few more price points. They get on their phone and see a deal from your dealership with a similar vehicle at a lower price point. Next thing you know, those same customers have walked through the door of your showroom wanting that great deal.

A geofence creates that exact opportunity for your dealership. Let’s take a look at what geofencing is and how to use it.  

[Read More](https://info.rightideacreative.com/automotive-series-what-is-geofencing-and-how-to-use-it)

 0 Comments [Click here to read/write comments](https://info.rightideacreative.com/automotive-series-what-is-geofencing-and-how-to-use-it#comments-listing)

 Topics: [Digital Marketing](https://info.rightideacreative.com/topic/digital-marketing), [Automotive Strategy](https://info.rightideacreative.com/topic/automotive-strategy), [Mobile Marketing](https://info.rightideacreative.com/topic/mobile-marketing), [Automotive Marketing](https://info.rightideacreative.com/topic/automotive-marketing)

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