Each day is an opportunity to learn new things. YouTube is not one to sit in the back seat and watch technology develop. As one of the leaders in streaming advertising, YouTube has introduced something new and exciting into this arena.
This year, YouTube began supporting the upload of 360-degree videos. These videos allow the viewer to explore the filming area: look forward, backward, to the left, or right. Going beyond the “standard” view of most YouTube videos, we are now free to explore what is happening all around the video, check out all the angles while the video is playing. YouTube is bringing many of the features of virtual reality to its app - not only can you watch the video, but you can feel as though you’re in the video! “Your phone becomes a window to a story happening all around you” Wilms & El Guerrab.