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Bright Ideas

The pursuit of knowledge is a noble quest. Start your journey here.

Facebook Is Making Privacy Updates. Here's What to Expect.

Posted by Amanda Logan on 4/23/18 1:03 PM

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Following the recent controversy over its use of personal data, Facebook is rolling out some new updates in the hopes of improving its users’ privacy. Most of them are designed to combat fraudulent news pages and to increase transparency on the use of personal data, but some of them may have an impact on your business’s presence on the social media network.

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Topics: Social Media Marketing, Facebook

The Season of Mobile Has Arrived

Posted by Eric Ruesch on 11/15/17 8:00 AM

Have you noticed how Black Friday advertisements have changed over the last few years? Stores began to open earlier and earlier Friday morning. Some even began creeping into Thursday. That may not be the best strategy anymore. Mobile may be your new best friend if you are working on your marketing plan as ‘tis the season for spending money.

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Topics: Mobile Marketing, Facebook, Social Media Marketing, Trending

The Only 4 Things Your Facebook Ads Need

Posted by Rennee Trinidad on 11/18/16 9:52 AM

Photo by Bablu bit

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Topics: Social Media, Facebook, Social Media Marketing

6 Ways to Grow Your Business's Social Media Following

Posted by Amanda Logan on 6/29/16 8:00 AM

Social media is quite the game and it’s something that all businesses should be playing. If your social media efforts are currently benched, it’s time to get those muscles stretched and back into the game! The key is to be present with the right information for the right people to see.

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Topics: Social Media, Facebook, Social Media Marketing, Reputation Management, Online Presence

7 Key Components to Create Epic Facebook Ads

Posted by Eric Ruesch on 6/11/16 8:00 AM

Facebook has become the platform that everyone is a part of; your potential customers are likely browsing through their newsfeed right now. Everyone from teens, college students, CEOs, and seniors are all a part of Facebook. It has transformed into the ultimate stage for businesses and consumers alike.

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Topics: Social Media, Facebook, Social Media Marketing