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Bright Ideas

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7 Steps to Key Mailer Success

Posted by Dan Rutledge on 10/24/13 9:27 AM

The Key Mailer has long been a staple of car dealer promotions, but oftentimes it gets a bum rap - “lots of phone calls and showroom traffic, but no buyers.”  However, with just a little preparation and proper execution, a key mailer can provide an infusion of energy into your staff, and a quick boost to your numbers.

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#Hashtags Pack a Punch - 6 Ways Hashtags Can Help Promote Your Dealership

Posted by Amanda Logan on 10/24/13 9:26 AM
You may already be familiar with hashtag usage across social media. For those of you who aren’t familiar with the term, we use hashtags to contribute to public discussions and create links that direct traffic to your social media page. Hashtags are useful tools for marketing and driving customer engagement. In fact, almost every social media network has implemented hashtagging over the last few years.  Hashtags are an excellent and easy way to extend your reach on Twitter, Google+, Facebook and other social media networks.
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