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Bright Ideas

The pursuit of knowledge is a noble quest. Start your journey here.

Ben Buresh

Recent Posts

5 Geofencing Best Practices to Start Using Now

Posted by Ben Buresh on 3/12/18 1:25 PM

What is “geofencing”? Geofencing refers to the use of GPS to create virtual boundaries around a location. Software on smartphones can then use these boundaries in a range of tasks, from notifying users when they’re near a restaurant to sending location-sensitive reminders for things like dry cleaning and groceries.

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Topics: Mobile Marketing, Digital Marketing

Fix Your Listings & Prevent a Leaky Budget

Posted by Ben Buresh on 1/30/18 8:34 AM

Consumers today turn to online search engines and directories first when researching a business or looking for contact info. When this information is incorrect, businesses stand to lose potential customers. Can your business afford not to correct your online business listings?

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Topics: Local Listings, Online Presence, Videos

Understand How Search Results Affect Your Business

Posted by Ben Buresh on 12/4/17 10:02 AM

As this year draws to a close, you may be considering what your next steps are in the new year and, more specifically, your marketing approach. You’ve worked really hard to build your brand name, products, services, and business this year (and every year). Next year, consider letting the web do more work for you. Here’s why.

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Topics: Mobile Marketing, SEO, Search Engine Marketing, Digital Marketing, Local Listings

Connect with Local Customers Through Digital Marketing

Posted by Ben Buresh on 11/28/17 6:00 AM

How many times have you pulled up your smartphone and typed in something “near me”? According to Google, 84% of “near me” searches are conducted over a mobile phone. Wouldn’t it be nice if you could be at the top of the list anytime someone googled for your product or service in your area? Check out our tips on how to connect with local customers through digital marketing.

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Topics: Mobile Marketing, SEO, Search Engine Marketing, Digital Marketing